We generate pre-qualified intelligent leads
for forward thinking businesses.
Client Agreement & Order
Leads are supplied in pre-approved tranches of 25, 50, 100, 200 plus, to be generated and delivered over a specific time frame (1 week, 2 weeks, 1 month etc.). We work with each client to understand their unique data requirements for each lead generated and their required delivery specification and process.
Adverts & Lead Acquisition
Intelligent social media advertising attracts potential customers into a carefully designed funnel, where validation of each potential lead is undertaken. All advertising costs are met by the client as part of the agreement. Traffic This Way undertake all day-to-day management of the adverts.
AI Lead Validation
Using intelligent AI Sales Bots, conditional logic forms and questionnaires, we engage each potential lead to make sure they fit both our partner client’s customer demographic and, most importantly, that the enquiry is of benefit to them. Our primary goal is to provide generated leads with a solution at THEIR request.
Qualified leads are immediately sent to our partner client’s CRM for them to engage. Traffic This Way can write to your CRM’s API enabling a seamless flow from advert and qualification to your sales team and customer on-boarding. We can also provide intelligent CRM services on demand if required.
Commission Paid on Performance
Traffic This Way ONLY earn from your success. We look to engage each client on a commission structure which pays out only when a lead we supply becomes a customer. Being paid on performance keeps our client’s risk at a minumum and our incentive to succeed high. In short, it is in our interest to supply leads that convert.
Evaluation & Evolution
We constantly engage our partners to provide feedback and data on our lead generation services. This information is reviewed and evaluated to hone and adjust each lead generation process to provide an ever more efficient pipeline. Our service is always evolving, always improving.